Amazon is reportedly lowering commission rates for its affiliate marketing program, according to an internal email obtained by CNBC. The e-commerce company allegedly said prices can be reduced by up to 50% and will take effect from April 21. Those in the Amazon affiliate marketing program include media organizations, other e-commerce operators, as well as small retailers who receive a portion of the revenue from selling Amazon products. Members can advertise and link to Amazon products and get a percentage of their sales.
The CNBC article also reported that furniture and home improvement products were reduced from 8% to 3%, while prices for grocery products were reduced from 5% to 1%. Amazon declined to comment further.
Quick check before marketing I found that Amazon has updated their commission rates. Currently, these are the prices for related categories from Amazon:
These are the adjusted commission fees:
This comes shortly after Amazon ramped up hiring and opened 100,000 full and part-time jobs across its network of operations. According to Amazon, it will invest more than $350 million globally to increase the salaries of its teams during this crisis. As the company continues to see increased demand, Amazon has created 75,000 additional customer service jobs during this unprecedented time.
Nike’s Separation From Amazon: Taking Back Its Brand and Data